-简约 · 精致 · 科学-
-Simplism · Exquisite · Scientism-
mushu木薯
科学美肤·简单更自信
Scientific skin-care
Simple & more confidence
mushu
木薯
成立于 2015年6月1日
前身为综合性美容仪器品牌
2021年品牌正式转型
目前是一个目前是一个
通过简单高效的产品
和全面综合的美容指导
帮助用户发现肌肤问题
解决肌肤问题
让用户健康变美
获得自信成长的单品型
个护洁面乳品牌!
MUSHU was founded on June 1st, 2015
formerly known as beauty instrument brand.
On January 1, 2021,the brand officially transformed.
At present, we are the most systematic, educational and international comprehensive cleanser brand in China.
Through simple &efficient products and comprehensive beauty
guidance,we help our users find skin problems and solve them.
Make users healthy and beautiful,
gain self-confidence and growth!
向上滑(up)
2016年
2016年11月,木薯多款产品成功入围美容行业权威的时尚COSMO美丽盛典(工具类),博得发布会直播现场的特别关注。
In November 2016, many MUSHU products successfully entered the COSMO beauty ceremony (tools), attracting special attention from press conference live
2016年3月8日,母公司美易美妆携木薯美容仪挂牌新三板(股票代码835894),成为中国上市的美容仪器品牌。
On March 8, 2016, the parent company Meiyi beauty with MUSHU company was listed on New OTC Market (stock code 835894), becoming a beauty instrument brand listed in China.
2016年7月14日,木薯美容仪的天猫旗舰店正式开业。开业后仅3个多月,双十一24小时就取得了销售逾百万的骄人成绩。
On July 14, 2016, MUSHU beauty instrument's Tmall flagship store officially opened. Just over three months after it opened, the sales was more than 1 million RMB within 24 hours on Double Eleven Day.
2016年12月25日,木薯美容仪发起圣诞活动,联合UBER进行线下活动(乘圣诞车,拿圣诞礼物),活动在厦门覆盖率高达50000人,席卷厦门。
On December 25th, 2016, MUSHU launched the Christmas offline activity with UBER (taking Christmas car and taking Christmas gifts). The coverage of this activity was as high as 50,000 people in Xiamen.
2017年
2017年3月7日,木薯美容仪一家线下专柜开业,从此开启线上和线下同步拓展的新零售之路。
On March 7, 2017, an offline counter of MUSHU beauty instrument opened, opening a new retail road of online and offline.
2017年4月,木薯眼唇按摩仪获得微信500强「一条」的特别青睐,进驻旗下「一条生活馆」。
In April 2017, MUSHU’s eye &lip massager was selected by wechat top 500 " yit.com" and entered its website.
2017年5月,木薯美容仪与百事可乐、汉堡王、饿了么和腾讯视频等知名品牌强强联合,共同成为2017年第六届《百事最强音》赞助合作伙伴,鼓励年轻人为梦想发声。
In May 2017, MUSHU joined with famous brands such as Pepsi, Burger King, ele.me and Tencent video, became the sponsorship partner of the sixth "The Voice of China" in 2017, encouraging young people to voice their dreams.
2017年9月,木薯与佰草集、玛丽黛佳、御泥坊、珀莱雅和一叶子等优质国货品牌,同台斩获国内最具影响力和权威性的电商行业综合性大奖——2017金麦奖“全场年度品质奖”。
In September 2017, MUSHU together with high-quality domestic brands, such as HERBORIST, Mariedalgar, UNIFON, PROYA and One leaf, won the most influential, authoritative and comprehensive award in E-commerce industry in China -- 2017 golden wheat awards "Annual Quality Award".
2017年12月,木薯眼唇按摩仪荣登嘉人美妆百大赏TOP100-最佳美容工具类,获封“年度Best口碑按摩仪”,比肩雅萌、迪奥、SK-II等国际品牌,成为唯一一个获奖的美容仪器品牌。
In December 2017, MUSHU eye &lip massager won the BEAUTY TOP 100 (marie claire)- Best beauty tools, and won the title of "Best massage device of the year". With international brands such as YA-MAN, Dior and SK-II, it became the only beauty instrument brand that won the award.
2017年底,木薯在线下积极探索新零售,至此逾千店同售,全国超30%的地方都能见到木薯。
At the end of 2017, MUSHU actively explored new retail offline, more than 1,000 stores sell MUSHU products. And more than 30% of the country you can find our MUSHU products.
2018年
2018年4-5月,国民女神安以轩为木薯眼唇按摩仪1s疯狂打call;知名节目主持人李维嘉在深圳卫视热播综艺《辣妈学院》中同倾情力荐。
From April to May 2018, national goddess Ann moved her glow stick for eye &lip massager 1s. Vega, a well-known TV host, recommended it in the popular variety show "HOT MOM COLLEGE" on Shenzhen TV.
2018年8月,台湾知名主持人、作家、模特兼演员穆熙妍,台湾知名主持人寇乃馨,分别在其小红书和直播节目中强力种草木薯自动出泡洁面仪,被赞懒人黑科技。
In August 2018, Crystal Mu, a well-known Taiwanese host, writer, model and actress, and Nancy Kou, a well-known Taiwanese host, recommended MUSHU automatic bubble cleanser respectively in xiaohongshu app and live shows. It was praised as Lazy people black new tech.
2018年8月,木薯联合百万畅销作家、编剧、导演、微博最会写故事的人张嘉佳,与其新书《云边有个小卖部》限量定制木薯眼唇按摩仪1s联名套装,引微博热议。
In August 2018, MUSHU teamed up with Zhang Jiajia, one million best-selling author, screenwriter, director and Weibo best storywriter, to launch a customized MUSHU eye &lip massager 1s joint suit with his new book "there's a shop by cloud", which triggered hot discussion on Weibo.
2018年12月,TVB经典《杨贵妃》向海岚在深圳卫视《辣妈学院》实名安利木薯微电流按摩仪-铂金版,明星力荐,同台《何以笙箫默》出演者“国民好闺蜜”臧洪娜爱不释手。
In December 2018, Heung Hoi Lan, who played TVB classic play "The Legend of Lady Yang", recommended MUSHU micro-current massager (platinum version) on Shenzhen TV "HOT MOM COLLEGE". The actress of "My Sunshine", "National Ladybro" Zang Hongna could not tear herself away from it.
2019年
2019年5月12日,在第108个国际护士节之际,木薯成功举办#首届木薯护士节#,征集最美护士照,赢2000元现金等几十份大奖;号召社会大众关爱护士特殊群体,致敬白衣天使。
On May 12, 2019, on the 108th International Nurses Day, MUSHU successfully held the first MUSHU Nurses' day, collecting the most beautiful nurses’ photos, winning dozens of awards including 2000 RMB in cash. We call on the publics to care for nurses, salute the angel in white.
2019年7月,木薯联合绽放、相宜本草、MTfamily等#寻找理想生活#,用理想好物,生活忙碌不忘理想。
In July 2019, MUSHU joined with ZHANG·FANG, INOHERB, MTfamily etc. # Find the ideal life #, the ideal perfect products, busy life, never forget the ideal.
2019年9月,木薯批量出口第一单落地马来西亚,在吉隆坡上架销售,正式宣告进军海外市场,里程碑式迈入全球化发展。
In September 2019, MUSHU exported the products to Malaysia, on sale in Kuala Lumpur, officially entered the overseas market and was a globalization's development milestone.
2021年
2021年1月1日,木薯品牌正式转型,自此开启洁面乳全新单品产品线。洁面乳是我们从“美容仪”到“基础个护”、从“科技美肤”到“科学美肤”迈出的一大步。但有一件事是始终不变的,那就是:无论过去或现在,mushu木薯始终追求通过简单、有用的产品,和综合的美容指导,帮助用户发现肌肤问题,解决肌肤问题,让用户自然变美。
On January 1, 2021, MUSHU was officially transformed, and since then, a new single product line of cleanser has been established. Cleanser is a big step from "Beauty Instrument" to "Basic Personal Care" and from "High-tech Skin-care" to "Scientific Skin-care".But one thing remains unchanged: no matter in the past or now, MUSHU always pursues simple and useful products and comprehensive beauty guidance to help users find skin problems and solve them. Make them healthy and beautiful, gain self-confidence and growth!
至今
Up to now
联系我们 Contact Us
用户热线 Domestic hotline:400-700-6355
Mob/Whatsapp/Wechat: +86 18759225899
品牌合作 Cooperation:xianglian@pba.cn
Oversea market Contact::easybeauty@pba.cn
办公地址:福建省厦门市思明区软件园二期望海路31号-3楼
Add: 3/F, Wanghai RD31#, Software Park Ⅱ, Xiamen, Fujian, China
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